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LFM's Music Video Showcase expands.

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What was once a stand-alone screening and after-party during the Indie Memphis Film Festival has expanded this year into a four-day, multimedia, multi-venue event as Live From Memphis' seventh Music Video Showcase launches this week.

The growing festival — which has arguably become the signature event for Live From Memphis — begins Thursday, March 1st, with a series of screenings, concerts, art exhibits, panels, workshops, and parties occurring at a variety of venues in and around the South Main Arts District through Sunday.

More than 60 videos will be screened across four programs, featuring local acts ranging from the established (the North Mississippi Allstars' "Rollin' & Tumblin'," Deering & Down's "Linda McCabe") to the promising (R&B singer C.J. Tate's "How To Love (Cover Remix)," melodic rockers Hi Electric's "Bicycle Blades"). And though the Music Video Showcase is not restricted to works from local musicians or local filmmakers — there are videos here featuring acts such as nationally known indie-rockers the National, Youth Lagoon, and Eleanor Friedberger — the most interesting material for the local audience may come from the collaboration of Memphis musicians and filmmakers.

Geoffrey Brent Shrewsbury produces an at once frenzied and poignant clip for the Lost Sounds' colossal "1620 Echles St.," one of the late Jay Reatard's essential recordings. Joe "Yung Spike" Gotti doubles up with videos for rapper Don Trip: A clip for "Letter to My Son" — made before pop star Cee Lo's involvement in the song — shows Trip watching his own YouTube-sensation performance of the song; a more ambitious video for "Lawyer" creates a The Wire-style visualization for Trip's drug-bust procedural, written as a conversation with his attorney.

Filmmaker Mike McCarthy produces two clips, one for his band Fingers Like Saturn ("Black Ray of Sunshine") and the other for young punks Secret People ("TigerBug"). Laura Jean Hocking blends in file footage in the black-and-white clip for the Memphis Dawls' "Hickory." And Ben Siler captures the solitary pursuits of a succession of Memphians in his lovely, quick-cutting clip for Snowglobe's "Nothing You Can Do."

Festival highlights

Thursday, March 1st

• Installation artist Rashaad Newsome's video exhibit "Swag The Mixtape" opens at 5 p.m. at the Powerhouse (45 G.E. Patterson).

Friday, March 2nd

• Music Video Showcase #1 screens at 8 p.m. at the Warehouse (36 G.E. Patterson), featuring videos from the North Mississippi Allstars, Lost Sounds, and Snowglobe.

Saturday, March 3rd

• Concert showcases at the Warehouse: Visible Music College (Jo, She Said, Cayerio) at 1 p.m. Neosoulsville (Kirby Lauryen, CC Hill, Black Rock Revival, Jamaal Wicks, Ping Rose, Tim Terry) at 3 p.m. Goner Records (Manatees, Overnight Lows, Sex Cult) at 5 p.m.

• Panel discussions and workshops at Earnestine & Hazel's (531 S. Main), starting at 1 p.m.

• Music Video Showcase #2 at 8 p.m. at the Warehouse, featuring videos from Deering & Down, Don Trip, and the Memphis Dawls.

• Awards show and after-party at the Warehouse, 9:30 p.m.

Sunday, March 4th

• Lagniappe Music Video Showcases at 4 p.m. and 5 p.m. at the Warehouse, featuring videos from Cities Aviv, the Oblivians, and the Side-Street Steppers.

www.musicvideoshowcase.com

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