Such expertise, I said, didn't provide much comfort to nervous patients in those ambulances, and if you ask me, it was almost a business conflict. Was it really in the best interest of the funeral home to get those patients to the hospital on time — and therefore lose a paying customer? After all, I imagine the costs for a funeral service would be considerably higher than the cost of an ambulance ride.
Anyway, I thought I'd present you here with a couple of eye-catching advertisements I found in a 1949 city directory. You'll note that Thompson Brothers bragged they had "the only crematorium in the South" right below their announcement of "Ambulance Service." Yikes! And Spencer-Sturla (below) squeezed their own "AMBULANCE SERVICE" notice in between the description of their "efficient and sympathetic" funeral service and their "burial insurance plan ... a fitting tribute to the departed."
This is just so wrong. It would be like morticians sitting in the emergency rooms, with an embalming kit in their laps!