The Grizzlies have finally announced the name of their new affiliate team in the NBA Development League based in Southaven: the Memphis Hustle.
The Griz have recently announced Chris Makris as the Hustle GM and Glynn Cyprien as the Hustle's head coach (in continuity with the staff they had in place last year with Iowa Energy, now the Timberwolves-affiliated Iowa Wolves).
Here's the obligatory press release pull quote from Grizzlies President of Business Operations Jason Wexler:
“Our philosophy from the outset with our D-League expansion team is that it should in all ways be and feel intrinsic to our Grizzlies organization and not adjunct to it,” ... “Our goal is for the team to be woven into the fabric of our basketball operations and our business operations, our culture and our identity. We wanted to achieve a name and character for our D-League squad that both seamlessly fits into and uplifts the Memphis Grizzlies culture and identity, so that from day one it is part and parcel of our team and organization.”
Sources close to the situation say there was strong internal support for calling the team the "Mississippi Hollinger Statistical Analysis Spreadsheets" but ultimately the much better "Hustle" moniker won out in the end.
You can read more about the name and the launch of the Hustle affiliate at the original news post: