Florida T-Shirt Company Creates Shirt to Benefit Flood Victims

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"Believe Memphis" may have started as a motto to build support for the Memphis Grizzlies in the NBA Playoffs, but the words have taken on a life of their own as parts of the city grapple with yet-undetermined flood damage.

Florida-based t-shirt company Encore Select Inc. has created a shirt to benefit the Red Cross relief efforts in Memphis. The blue tee features the words "Believe Memphis" in bold letters, positioned under "Memphis Pride."

“We are your neighbor south in Florida and we are familiar with devastation caused by Mother Nature and the resulting trauma on a community,” says Richard Moore, president of Encore Select, Inc. “BELIEVE … says it all."

The shirts may be ordered on Encore, Select Inc.'s website. They're $19.99, and a portion of the proceeds benefit the Red Cross.

The first round of printing begins tomorrow, Friday, May 13th, at JnJ Graphic Solutions in Memphis.

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